Comparing the spending habits and personality traits of over 2100 people over the Christmas season, personality psychology researchers found significant relationships between spending amounts over the holiday season and specific personality traits.
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In the last 30 years, the behavioral community has documented a myriad of quirks of altruism: we display warm glow; we’re weirdly sensitive to defaults and communication around norms, frames, and identity; we give readily, but are even quicker to exploit moral wiggle room or avoid the ask in the